Digital Audits

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Digital Audits


An unbiased review of your digital maturity can identify ways to improve engagement, increase conversion and drive bottom line growth.

 

Improve your digital presence based on empirical data, not hunches.

Business spend a fortune setting up, advertising and managing their digital presence with the ultimate goal to increase brand recognition, drive credible traffic and convert said traffic into paying customers. So how do you know where your opportunities are to do better?

The value of a professional audit.

Every digital product has bottlenecks; issues that prevent customers to either finding your site, navigating or purchasing your product. Agencies and third-party vendors are often reactive to the needs of your business – as such they don’t actively review data or provide you with potential areas of opportunity.

An independent digital audit is a cost-effective way to examine the expected customer experience with the reality of of how your customers engage with your brand. The output is an in-depth analysis along with a list of recommendations.

Available Audits

General Usability (UX/UI) Audit.


All critical website functions are mapped against known consumer personas. This behaviours include navigation, search, order, enquiry and any other task your business sees as critical. Recommendations are then provided to simplify and optimise these tasks.

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eCommerce Conversion Optimisation Audit.


Specifically designed for eCommerce sites, we analyse the critical path to purchase to determine ways to maximise cart size and checkout conversions. Optional consulting to work with your development agency is available.

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Comprehensive Search SEO/SEM Audit.


Get an in-depth analysis of your on-site SEO. Get recommendations on standards compliance that will help your site to get the most organic traffic possible – then look at your paid search strategy to deliver even more targeted traffic to your site.

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Social Media Advertising Audit.


Our analysis will identify opportunities to drive more awareness, drive effective consumer engagement and convert existing customers into valuable brand advocates, driving credibility and highly qualified conversions to your site.

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