Data Strategy

  • Don’t buy into making fake reviews – have a better strategy for success

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  • The Conversion Illusion – Real business objectives are being obscured by forced engagement

    We see it all the time, popup boxes (modal boxes) that encourage users to register or sign up for newsletters;…

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  • Single Source Attribution Data and Online Privacy

    The dawn of the Internet was heralded as the age of open information. The Internet was supposed to be an…

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  • Even basic data can help you make more sales

    So you’ve invested in an e-commerce site – that’s great! So how do you get the most out of your…

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